The buzz and excitement of Overland Expo
2013, Mormon Lake Lodge, northern Arizona, outside Flagstaff:
179 exhibitors, authors, videographers and VIP travelers / feature vehicles
85 classes, programs, films, demos
110 presenters, instructors, and VIPs
6000+ attendees from:
29 U.S. states
4 Canadian provinces
We grew by 25% overall—attendees, exhibitors, staff.
Built an 80-foot pontoon bridge.
Expanded the driving course and advanced teaching area to nearly 10 acres, including an insidious mud bog and the world's hardest recovery pit.
Video Sharing, 2013
General trip report / overview:
Hack Across America:
Blogs & expedition websites, 2013
Hak5 Hack Across America
Right This Minute
Desk to Dirtbag
New Mexico Backroads
Image Galleries, 2013
Truck Camper Magazine
85 classes, programs, films, demos
65 presenters, instructors, and VIPs
5000+ attendees from:
26 U.S. states
4 Canadian provinces
Checked more people in Thursday this year than we did Friday and Saturday last year.
Exceeded 5000 people total.
Floated a Land Rover across a pond.
Largest driving course yet—expanded to 4 acres.
"I really would like to personally thank you and your crew for putting on one amazing event. I have wanted to attend this for a couple of years now and for my 50th birthday my wife and I and our 2 dogs drove 1,600 miles round trip to attend your event. I would highly recommend this to anyone who loves adventure travel. Everyone was so friendly and helpful and the variety of vendors was outstanding. I will attend again. This was a BUCKET LISTER." ~ Tony Mazone
"Just wanted to drop you a line and let you know how much we enjoyed the Expo this year. The venue at Mormon Lake was fantastic! I would like to encourage you to use this venue again next year. As a resident of Colorado I would like to see it a little closer to home, but I would gladly make the trip back to Flagstaff." ~ Brian Stimitz
"Great show, will attend again next year." ~ Brian Griffiths
"I live here in the town of Mormon Lake, where the event was held, and belong to the local fire department as a captain/EMT. It was a complete joy having you here and from a public event standpoint, your organization is welcome back anytime!! Anyplace with the opportunity to help in hosting your event in their area should jump on it and roll out the red carpet." ~ Lorne Cargill, Mormon Lake Fire Department [Lorne: we'll be back in 2013!]
"Thank you so much for putting together such a great expo. We had a very good time. We are very much looking forward to next years expo! Thanks, again, for everything!" ~ Rick Russek, President/CEO, Bivouac Camping Trailers, LLC www.moabaz.com
"Just wanted to let you know that I attended the Expo on Saturday and Sunday & was very, very impressed!!!! What a great event!!!" ~ Kevin Blomquist, Kane County, Utah
"Thanks for coming to Flagstaff. The event was excellent. Absolutely loved the movies and presentations. I hope Flagstaff worked well for you and your team. Please come back!" ~ Dave Moore [we will, Dave!]
"Congratulations on a very successful event. Well-done, as usual. I have written before and still feel this has the potential to be the biggest and best event(of any motorized rally) in the USA, heck maybe the world. Thank you for doing this." ~ Allen and Carol Naille
"Wanted to let you know that all of your very hard work on making this year’s OX an amazing success is so appreciated. The new venue was perfect; the turnout was exciting; and the fun I had seeing old friends and new had me bubbling over. I had a ball teaching my dehydrated cooking demo and was amazed that I kept my camp stove going for 50 minutes to bake an upside-down pineapple cake amidst Friday’s winds. The kids had so much fun meeting Jack and making other friends that I hardly even saw them. Thank you!" ~ Nicole Stavro Espinosa, RuggedRider.com
"I have been to the last three of your expos. Each year has been getting better. I always look forward to them. I like it in Flagstaff area for more places to camp. Thank you very much and see you next year." ~ Patrick Neveau
Truck Camper Magazine
Video Sharing, 2012
Rolled vehicle demo
Building a raft in the Camel Trophy Skills area
Ara & Spirit (pooch in a sidecar) take on the RawHyde Adventure Motorcycle rodeo course
XpeditionTech.com walkthrough, day 1
Expedition Portal, Opening Day
Blogs & expedition websites, 2012
Chris Scott's Motorcycling Handbook blog
GrubHub Highlights from the show
Kurt's Motorcycle Adventures
New Mexico Backroads
FJCruiser (Baja Rack love)
Image Galleries, 2012
RuggedRider.com, Nicole Stavro Espinosa
Facebook [not all are public] 2012
2011, Amado Territory Ranch, southern Arizona:
50 presenters, instructors, and VIPs
4000 attendees from:
30 U.S. states
4 Canadian provinces
"WOW!!!! What a weekend . . . !!! So many stories . . . so many people . . . so much information. A place where "doers" meet "dreamers", speak truths about international travel and dispel myths and fears. Wished an event such as this was around when we were "dreaming". Our contribution was small and we extend a huge thank you to the organizers of Overland Expo 2011 for creating this oportunity and great event. We will make every effort to return next year if at all possible. Thank you again Roseann and Jonathan and all the team."
~ Ken & Carol Duval (Aussies stopping by on their second time around the world on the same 1981 BMW R80 G/S)
"The people were definitely top-notch at Overland Expo . . . It seemed everyone who taught & helped in our classes took the time to answer our silly little questions, and they all seemed interested in our trip planning. We were honestly a little skeptical about paying for the Overland Experience package, especially on our budget. We learned so much over the weekend that we would gladly do it again. It was money well spent! We had so many opportunities to learn hands-on skills and Jim Swett (Camel Trophy Ruta Maya) was an awesome driving instructor and fellow Toyota guy. He even managed to get Shannon to hop behind the wheel and drive the Land Rover course. She tackled some fears on that course!"
~Brenton & Shannon (preparing for our trip through Central/South America, departing January 2012)
"Bevan and I had such a great time seeing new things and catching up with old friends, we made a lot of new friends and really want to thank Roseann Hanson and the entire Overland team for such a great event, it was brilliantly run and the sessions were top-notch. I totally loved the Film Festival and a big Thanks to Austin Vince for that . . . "
~ Clare Walsh (Australia, on the way 'round the world)
"SPECTACULAR . . . I will be attending next year. Thanks again!"
~ Peter Neville
~ Tim Bernard, HappyTrail.com
"With a majestic landscape as its backdrop, few public events speak to a sense of discovery better than the Overland Expo. In our first year, in a display shared with outfitter ARB-USA, Suzuki staffers were delighted by both the venue and the organizer's ability to populate that venue. We hope to be back—with product and presenters that can even better engage those in attendance."
~ David Boldt, American Suzuki
"On behalf of the Dirkse family, I just wanted to say thank for a great OX10. We thoroughly enjoyed it and can't wait for our next opportunity to attend."
~ Jeff Dirkse, Germany
"I was talking to one guy who said he pulled up to Overland Expo, parked, and spent his first two hours in the campground before he even realized he wasn't at the real show."
~ Pat Bonish, Every Mile's a Memory
"Not only did the Raw-Hyde motorcycle training team teach us a ton of stuff in a short time, they did it in such a fun, positive manner. Their method boosted our confidence a bunch. We got out today and did 9.5 hours in the Arizona desert . . . top-10 best days of my life. Thanks . . . you guys changed our lives."
~ Chris McGovern, Nevada City, CA
"G`day . . . Thank you for the hospitality—a great event, and well worth the trip."
~ Lance Gillies, All Terrain Motorhomes, Australia
"Sarah [Batten, director of Land Rover Experience training] made it an experience I will not forget. She taught me about our car. She taught me how to make it fun, not just a drive in the desert . . . I am blessed to have had the privilege of learning from Sarah. In those few hours she took away the hot, dirty, deflated exhaustion and gave me an excitement for exploring."
~ Stephanie Corder, Scottsdale, AZ
"Amazing people throughout, with so many interesting stories and so much heart. We got a kick out of being involved and had a fantastic reception on the business side."
~ Tom Milne, Remote Medical International
"I feel that I can speak for all of the exhibitors ,vendors, featured vehicles, day pass people, people who took classes, etc.: everyone that had the Expo experience gained a tremendous amount of knowledge and a great time. The event was well-organized, no litter, and staff was very helpful. Watch out for next year."
~ Grant Sergot, Óptimo Hat-Works
"[During OX09] one could feel the 'buzz' of something special that was on the verge of exploding and I think the growth over last year confirms it. We had a great time. The satisfied and excited attitudes of my students re-affirmed it."
~ Tim Huber, Phoenix, AZ
"I had such an incredible time meeting other vendors and getting inspired by the classes and films. [It was] a large and inclusive event that was beautifully detailed—all of us were swept up in the incredible energy that surrounded it. It was unforgettable for me. I look forward to being a part of it in the future."
~ Nicole Espinosa, RuggedRider.com
"The meeting of so many quality people has really and truly uplifted my life."
~ Ara Gureghian, Alpine, TX
"[Overland Expo] brought us together with a common goal . . . conservation and responsible exploration. What a great thing! I think you could say that history was made last weekend, that this event validates . . . that this is an industry, a lifestyle, a way of life that is growing, strong, good, and here to stay."
~ Scott Brown, Jeep, West Region Communications
"It was a fantastic chance to meet the whole tribe, and the sense of community was almost overwhelming. Unlike any 'trade show' I think I've been to before, it was much less about 'selling stuff' and so much more about sharing advice and experiences. Fantastic."
~ Jay Shapiro, EcoRoamer / Muskoka Foundation
"This weekend has shown me that the world of overlanding is an accessible one, even to the average person like myself. Though my goal is to explore Africa someday, my short-term goal of exploring the American Southwest is all the more plausible after this weekend and I have a firm sense of how to make that goal a reality."
~ Chris Bradley, La Habra, CA
"The involvement and enticement of women to overlanding [was a great success]. As a husband, I say 'thanks' for helping to bring my wife more into overlanding and having other wonderful ladies there as examples. My wife bought both of Lois Pryce's books (and got them signed of course). From the Sportsmobiles to the folding Adventure Trailer to the entire feel of the event, it was balanced and fun versus testosterone madness. Thank you!"
~ Lance Blair, Phoenix, AZ
"There was such a wealth of knowledge and experience present at each of the classes I attended that the instructors acted more like facilitators than traditional teachers. I found the instructors eager to choose topics and guide discussion rather than a more traditional teaching format. Everyone brought something to the learning table; we were all students and teachers at the same time. All the instructors did a truly stupendous job leading the discussions and restating the real world experiences from around the globe to create a very unique and effective learning experience."
~ Aaron Shrier, Los Angeles, CA
"We absolutely enjoyed it, including my wife. Where before I was just pulling her along (on overland trips), now, because of Overland Expo and her experiences here, she's beside me, or leading!"
~ Andy Trabucco, Solvang, CA
"It was wonderful - and inspirational. It opened new doors for me, as well as affirmed my husband's knowledge about overlanding - I'm much more comfortable now than ever before."
~ Mandy Wagner, Wittman, AZ
Flickr Photo Pools
Photo contest winners, 2011:
Overland Expo official video: http://www.overlandexpo.com/video
YouTube/Overland Expo and related, 2012:
YouTube/Overland Expo and related, past years:
Newspapers & Magazines
Popular Mechanics, 2012 coverage:
Off-Road.com, 2012 coverage:
Overland Journal - Spring 2010 issue feature, 8 pages
Truck Camper Magazine, 2010
Sonora Es ~ Spanish language travel magazine, May edition
Four Wheeler Magazine
Las Vegas Examiner - announcement and article
Four Wheel and Offroad
Friction Zone Magazine
March 2010 issue feature
June 2010 issue feature
Land Rover World
Land Rover Owners
Road Runner Magazine
Adventure Rider Magazine
Truck Trend Magazine
Car & Driver
Blogs & Websites
RV.net ~ Thorough writeup and review
Oasis of My Soul and related
Off-Road Trail Tools
Live Adventurously ~ travel site
Moto Americano blog
Royal Enfield blog
Chaz Layne website
Carbon Neutral Expedition
FJ Cruiser Forums
Land Rover Forums
Super Off-Topic Syndicate