DIGITAL MARKETINGOPPORTUNITIES
Overland Expo’s audience is highly engaged online via e-news, social media, The Compass on overlandexpo.com, and the Overland Sourcebook.
If you’re looking for ways to get your brand in front of a diverse, dynamic community of adventurers who love the best equipment and services money can buy, reach them with Overland Expo’s print + digital marketing options below.
EVENTS + MEDIA + CONTENT MARKETING BRAND INTEGRATION
Overlanders are passionate about the outdoors, adventures and exploring their world, with the best vehicles, gear, training and services available to them. Reach this highly desirable audience with digital and affiliate marketing tools designed to deliver your brand’s message authentically from a brand they know and trust.
OPPORTUNITIES INCLUDE:
- The Compass // overlandexpo.com
- Branded content, product reviews, gear guides
- Bi-weekly e-newsletter
- Social media
2023 OVERLAND SOURCEBOOK
Coming Spring 2023! Overland Sourcebook is the industry’s one-stop print and digital resource for all things overland – from compelling editorial to a featured product showcase and comprehensive listing of overland companies. The digital guide includes interactive content and is distributed to the Overland Expo audience via Overland Newsletter, social media and is available for download from overlandexpo.com year-round. The print guide is distributed to attendees at all Overland Expos.
OPPORTUNITIES INCLUDE:
- Advertorial
- Featured product showcase
- Advertising page rates
MAGAZINE INFO:
- Digital Distribution: 48,000+
- Print Distribution: 65,000+
- 200+ pages
- Deadlines: Ad Close 3/1/23, Creative close 3/15/23
- Download current Sourcebook
CHECK OUT WHAT'S NEW #OVERLANDEXPO
Overland Expo West 2025 is a wrap - what an epic weekend with the best overlanding community on the planet!
🙌 A big thank you to our sponsors, exhibitors, instructors, staff, and everyone who came out!
👇 Were you there? What was your favorite part?
📺 Watch the full recap video on YouTube (link in bio) and keep an eye out for more from the event.
🌄 Overland Expo PNW is next – June 27-29 in Redmond, Oregon - we hope to see you there!
🎥 @brooks_roe
Kicking off the final day of Overland Expo West 2025! Come on down 🚐🌲🛻
Day 2 was packed with fun and we’ve got more planned for today. We can’t wait to see you!
Were you here yesterday or are you coming today? Let us know! 👇
📷 @mitchsini
Pop-Up Party happening TONIGHT at Overland Expo West - Saturday, May 17 from 7-9pm with AT Overland, Equipt, and XOverland at Booth Q35. Come hang out, good times guaranteed 🥳
Who’s coming? 👇
*Valid Overland Expo West 2025 pass required*
Day 1 of Overland Expo West was a blast, Day 2 lets gooo ☀️🌲🎉
We’ve got an epic day planned, gates are open, come on down!
🎟️ Tickets at link in bio
📷 @mitchsini
We’re kicking off Overland Expo West in Flagstaff, AZ! Gates are open and it’s a beautiful day ☀️
Let us know if you’re here, and if not, come on down! We’ve got an epic weekend planned 🎉
🎟️ Tickets at the link in bio
We Are Airstream Superstore is thrilled to be a sponsor of the ultimate gathering for adventure seekers: Overland Expo West in Flagstaff, AZ this weekend! 🎉
🎁 Visit Booth Q51 to explore the latest in luxury travel trailers, enter for a chance to win a $900 Magma Grill, and discover exclusive factory incentives on new Airstream models🔥
🚐 Don’t miss live demos highlighting Airstream’s advanced chassis technology and innovative gear‑garage solutions.
🌄 Whether you’re a seasoned overlander or planning your first off‑road expedition, @WeAreAirstreamSuperstore has the expertise and craftsmanship to elevate your journey.
👉 Stop by Q51 for personalized consultations, insider tips, and one‑on‑one tours of their award‑winning lineup. Meet the team, sign up for giveaways, and experience the Airstream lifestyle in person at Overland Expo West 2025. 🤝
Everyone’s rolling in for Overland Expo West! It’s a beautiful day here in Flagstaff and it’s going to be a great weekend! ☀️🌲
Let us know if you’re here or if you’re coming!
We’ve got an epic weekend planned full of education sessions, inspirational talks, demos, films, happy hours, parties, and of course, more incredible adventure vehicles and gear than you can probably see in one weekend. 🚐🛻⚙️
See you soon! Gates open at 8am tomorrow 🎉
🎟️ Tickets at the link in bio if you don’t have em yet!
Stop by Camp @Subaru_usa throughout the weekend at Overland Expo West to see the latest Subaru models, learn about Subaru Overlanding from Ambassadors, shop Subaru gear, and more!
Come meet some furry friends on Saturday morning at their dog adoption event and cap your day off with their in-booth party! 🐶🎉
Subie owner? Show us your keys or your MySubaru app to gain access to our exclusive owner lounge and get your loyalty gift! 🎁
It's Your Turn to Get Going &
Get Inspired
Download our free guide to the overland industry as your year-round resource and start living your adventure.
Photo by Brett Willhelm, Willhelmn Visual Works