Because riding your motorcycle is always a good idea, KTM just announced World Adventure Week. The week-long ride challenge is a collaboration with RISER, a moto-specific route planning app (not to be confused with REVER, but more on that later). KTM calls it “the perfect excuse to put some mileage on your motorcycle.”
Beginning on July 5th, motorcyclists can sign on for the seven-day, 1000 kilometer ride challenge (that’s 621.371 miles, for those of us on this side of the pond) to win prizes by logging miles on the RISER app. You don’t need a KTM to enter, the challenges are open to all riders on any brand of motorcycle and your miles can be on- or off-road.
Photo: KTM
The most ambitious riders can earn daily and weekly rewards, plus the chance to be featured on theworldadventureweek.com and KTM’s social media. Everyone who completes the 1000 kilometers will receive a personalized award. They don’t mention what the prizes are, but I went ahead and downloaded the app, just in case they decide to give brand new 890 Adventures away.
KTM’s press release says “the goal is to strengthen the growing Adventure community and bring together riders who share the passion for Adventure motorcycling.” But it sounds as much like a marketing tool for the RISER app as anything else.
Photo: KTM
RISER sounds strangely similar to REVER, one of my go-to mapping tools for riding. The free version of the app looks and feels quite a bit like other app-based route planners. RISER seems to be fairly lightly used, with only a handful of routes logged in my area.
A quick Linkedin search turned up some more details on the app. Like KTM, RISER is Austrian; it was founded in 2016 by Vienna-based Dominik Koffu. Their bio reads “We are a team of enthusiasts who are driven by curiosity, the thirst for innovation and adventure and the passion for motorcycling.” What’s not to love about adventure and innovation? It might just be worth signing up for the challenge… who knows, maybe one of us will get a new 890 out of it.
Header Image: KTM
Motorcycle Industry News by Eva Rupert. Follow Eva @augusteva.
