SEMA’s Overland Education program is designed to help brands identify, understand and embrace the overland community
Overland Expo will host a panel of experts as part of SEMA Education at the 2019 SEMA Show, Nov 5-8, 2019 in Las Vegas. The SEMA Overland Education program was developed as part of SEMA’s new Overland Experience area, Booth #51501 in the Performance Pavilion.
The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association. The annual event is the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry.
SEMA’s new Overland Experience area will bring together vehicles and products that highlight the growing adventure travel lifestyle. This dedicated section of the 2019 SEMA Show will feature dozens of overland-kitted vehicles displayed alongside exhibitors supporting the growing overlanding market in addition to the educational panels & seminars.
Overland Expo has designed the Overland Education sessions to educate the SEMA Show’s industry attendees about a range of topics including the differences between “off road” and “overland,” why brands should understand and embrace the overland community, and ways to identify overlanding trends, marketing best practices and cross-over markets within the community.
For a full schedule of seminars and topics, visit semashow.com/overland .
Overland Education seminars will be hosted & moderated by Simon & Lisa Thomas of 2RideTheWorld.
Speakers include:
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Scott Brady, Publisher, Adventurer & World Traveler, Overland Journal
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Mario Donovan, Co-Founder, AT Overland
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Bryon Dorr, Adventurer, Photographer, Journalist – Gear Junkie, Tread Magazine & more
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Dan Grec, International Overlander & Content Creator behind @theroadchoseme
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Mike Hallmark, Marketing & Int’l Sales Manager, Hellwig Products
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Tom Hession-Herzog, Owner, Adventure Ready
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Sean Holman, Network Content Dir, Motortrend Group & Four Wheeler Network
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Mary Krogh, Content Creator behind @boundfornowhere
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Brian McVickers, Chief Business Development Officer, Overland Journal
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Chris Nichols, Content Creator behind Vavlt Studios
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Jim Oostdyk, President, OK4WD
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Izzy Sanchez, VP, International 4 Wheel Drive Trainers Assn
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Nick Taylor, Trainer – Overland Expo & Co-Owner, 7P International
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Simon & Lisa Thomas, Owners – 2RideTheWorld
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Jerry Zaiden, President, Camburg Engineering
For a full schedule of seminars and topics, visit semashow.com/overland.
