Before “overlanding” was a household term in the U.S., Four Wheel Campers (FWC) was already quietly outfitting adventurers for life off-grid. Founded in 1972 in Colorado, the company emerged from a simple but powerful idea: that a reliable, lightweight, and low-profile pop-up truck camper could unlock the backroads and wilderness for more people. That vision took shape through countless trips into the Rockies testing gear in real conditions. The earliest prototypes were born from rugged experiences and the kind of “let’s figure it out” moments only found deep in the wild.