DIGITAL MARKETINGOPPORTUNITIES
Overland Expo’s audience is highly engaged online via e-news, social media, The Compass on overlandexpo.com, and the Overland Sourcebook.
If you’re looking for ways to get your brand in front of a diverse, dynamic community of adventurers who love the best equipment and services money can buy, reach them with Overland Expo’s print + digital marketing options below.
EVENTS + MEDIA + CONTENT MARKETING BRAND INTEGRATION
Overlanders are passionate about the outdoors, adventures and exploring their world, with the best vehicles, gear, training and services available to them. Reach this highly desirable audience with digital and affiliate marketing tools designed to deliver your brand’s message authentically from a brand they know and trust.
OPPORTUNITIES INCLUDE:
- The Compass // overlandexpo.com
- Branded content, product reviews, gear guides
- Bi-weekly e-newsletter
- Social media
2023 OVERLAND SOURCEBOOK
Coming Spring 2023! Overland Sourcebook is the industry’s one-stop print and digital resource for all things overland – from compelling editorial to a featured product showcase and comprehensive listing of overland companies. The digital guide includes interactive content and is distributed to the Overland Expo audience via Overland Newsletter, social media and is available for download from overlandexpo.com year-round. The print guide is distributed to attendees at all Overland Expos.
OPPORTUNITIES INCLUDE:
- Advertorial
- Featured product showcase
- Advertising page rates
MAGAZINE INFO:
- Digital Distribution: 48,000+
- Print Distribution: 65,000+
- 200+ pages
- Deadlines: Ad Close 3/1/23, Creative close 3/15/23
- Download current Sourcebook
CHECK OUT WHAT'S NEW #OVERLANDEXPO
Elevate your Overland adventures with Gaia GPS! Plan your route, track your journey, and explore hidden trails with confidence. With detailed maps and offline capabilities, @gaiagps ensures you’re always on the right path, no matter how remote.
Get out there, discover the unknown, and let Gaia GPS be your ultimate guide 🗺️
Learn more at the link in bio 🔗
#gaiagps
That’s a wrap on Overland Expo East 2024, what an incredible weekend! This community blows us away every time - you are what makes this event so special.
A huge thank you to all of our attendees, sponsors, exhibitors, vendors, and staff for joining us in Virginia for our last event of the year!
From all the education sessions, demos, and hundreds of exhibitors showing off their amazing products, to the Ride & Drives, happy hours, the raffle, and fun evening events, we have a blast every time we get together.
What was your favorite part?
Watch the full recap video at the link in bio 🔗
🎥 @trail.huntr
—
#overlandexpo #overlandexpoeast #overlandcommunity #overlandevent
Day 2 was a blast, welcome to Day 3 of Overland Expo East! It’s another beautiful day here in Virginia and we’ve got education sessions running all day, hundreds of brands showcasing the best overland and outdoor adventure gear, show specials, great food, and lots more!
This is the final day of our last event of the year. Thank you to all of those who have joined us and are part of this amazing community!
—
#overlandexpo #overlandexpoeast #overlandcommunity #overlandevent
That’s a wrap on Day 1 of Overland Expo East! Its a beautiful, sunny day in Virginia and we’re kicking off Day 2 ☀️
Friday was full of education sessions, good times, great people, and of course all the most epic overland vehicles and gear. We’ve got more today including lots of education sessions, hundreds of vendors, happy hour, a raffle, evening parties, and so much more!
Come check it out. Day passes for Saturday and Sunday are available at the link in bio 🎟️
—
#overlandexpo #overlandexpoeast #overlandevent #overlandcommunity
Sneak peak of the Ride & Drives at Overland Expo East courtesy of @ineos_grenadier and @honda 🔥
Available all weekend long, check out their vehicles, go for a ride, or get behind the wheel and see these vehicles in action yourself.
—
#overlandexpo #overlandexpoeast #ineosgrenadier #honda #hondatrailsport #hondaridgeline
Overland Expo East 2024 is kicking off! It’s going to be a beautiful weekend 🌤️
Holler if you’re here or if you’re coming to join us!
We’ve got a fun weekend planned full of education sessions, demos, happy hours, special events, more overland vehicles and gear than you could possibly see in one day, plenty of opportunities to connect with the overland community that makes these events so special, and so much more.
See you soon!
—
#overlandexpo #overlandexpoeast #overlandevent #overlandcommunity #overlandvehicles
Bring your best friend to meet @hankooktireusa’s best off-road tires at Overland Expo East this weekend, October 4-6 🐶
Stop by booth #A34 to discover the full lineup of hardworking #Dynapro tires for yourself and enjoy some amazing giveaways.
Each model is built to be tough in all terrains and through every type of weather, including on- and off-road conditions.
—
#overlandexpo #overlandexpoeast #hankook #hankooktire
We’ve got something new brewing for Overland Expo East - our own beer! In partnership with local brewery @bluemountainbrewery you’ll find these two new brews on offer during the evening Happy Hours at East.
Are you going with the Lager or the IPA?
Cheers to the weekend, see you soon! 🍻
—
#overlandexpo #overlandexpoeast
It's Your Turn to Get Going &
Get Inspired
Download our free guide to the overland industry as your year-round resource and start living your adventure.
Photo by Brett Willhelm, Willhelmn Visual Works