DIGITAL MARKETINGOPPORTUNITIES
Overland Expo’s audience is highly engaged online via e-news, social media, The Compass on overlandexpo.com, and the Overland Sourcebook.
If you’re looking for ways to get your brand in front of a diverse, dynamic community of adventurers who love the best equipment and services money can buy, reach them with Overland Expo’s print + digital marketing options below.
EVENTS + MEDIA + CONTENT MARKETING BRAND INTEGRATION
Overlanders are passionate about the outdoors, adventures and exploring their world, with the best vehicles, gear, training and services available to them. Reach this highly desirable audience with digital and affiliate marketing tools designed to deliver your brand’s message authentically from a brand they know and trust.
OPPORTUNITIES INCLUDE:
- The Compass // overlandexpo.com
- Branded content, product reviews, gear guides
- Bi-weekly e-newsletter
- Social media
2023 OVERLAND SOURCEBOOK
Coming Spring 2023! Overland Sourcebook is the industry’s one-stop print and digital resource for all things overland – from compelling editorial to a featured product showcase and comprehensive listing of overland companies. The digital guide includes interactive content and is distributed to the Overland Expo audience via Overland Newsletter, social media and is available for download from overlandexpo.com year-round. The print guide is distributed to attendees at all Overland Expos.
OPPORTUNITIES INCLUDE:
- Advertorial
- Featured product showcase
- Advertising page rates
MAGAZINE INFO:
- Digital Distribution: 48,000+
- Print Distribution: 65,000+
- 200+ pages
- Deadlines: Ad Close 3/1/23, Creative close 3/15/23
- Download current Sourcebook
CHECK OUT WHAT'S NEW #OVERLANDEXPO
From weekend escapes to full-time life on the road, Outpost Vans is redefining what’s possible in modern adventure travel 🚐✨
Built on passion, crafted with precision, and designed to help you Make Camp Anywhere — every van is a blend of rugged capability and refined comfort.
Whether you’re chasing remote trails, coastal sunsets, or the freedom of the open road, Outpost is here to build the rig that gets you there
👉 Learn more about @outpostvans in our latest Industry Spotlight on OverlandExpo.com (🔗 in bio)
Quick release mounts, baffles, rain collection, and the ability to connect the battery powered 60 PSI pump, are just a few reasons why the Midnight Forest Rain Basins are the
most versatile overland water tanks on the market.
👉 @midnightforestofficial
#overlandgear
Winter’s calling—are you ready? ❄️ We’ve rounded up some winter-ready essentials like rugged tents, self-powered heaters, suspension upgrades, smart accessories and more to make cold-weather travel smoother and elevate your adventures all year long 🏕️🔥
👉 Swipe through to explore the gear that’s ready for any adventure.
🧭 Then head to The Compass on OverlandExpo.com (🔗 in bio) for the full roundup and product details.
Big News: Tickets for all 2026 Overland Expo events are LIVE! 🚐✨
🌎 Get ready for an epic year of adventure at five events across the US packed with education, community, and all things overlanding and adventure travel. Whether you’re new to the scene or a seasoned traveler, there’s no better place to learn, connect, and get inspired for your next journey.
️️🎟️ Tickets are ON SALE NOW — and we’re kicking things off with the lowest prices you’ll see! Don’t miss your chance to snag Early Bird pricing before it ends on 12/31 (Link in bio!)
🔥 Which event(s) are you joining us for? Tag your crew and start planning your adventure. We can’t wait to see you next year!
🎁 Our 2025 Holiday Gift Guide is live! Scope out gift ideas for every type of adventurer at every budget. From unique stocking stuffers to major gear items and everything in between, you`re sure to find the perfect gift (or something to add to your wishlist).
🔥 Don`t miss all the special offers and holiday deals in this guide as well!
👉 Swipe for a few top picks and find the full guide on OverlandExpo.com (🔗 in bio)
We’re gearing up for another incredible year of Overland Expo events!
🎟️ Tickets for all 2026 events drop very soon - stay tuned and grab yours early to lock in the best price! 🚙💨
Overland Expo East will once again close out the season in the Fall with exact dates to be announced in the coming weeks 🍂
We can’t wait to hit the road and see everyone out there next year! In the meantime, we’re hard at work behind the scenes getting ready for another epic year of adventure — with plenty of surprises in store 🌎✨
So spooky 👻 What`s your haunted house?
...
#overlandexpo #halloween #nightmare #hauntedhouse #hauntedhousebut
Born in a SoCal apartment and built on grit 💪—RiG’d set out to create gear that could actually keep up with real overland life.
From the original UltraSwing that changed how we carry spares and bikes, to the RambleRack with its rock-solid design, this crew engineers everything for repeat abuse—because adventure doesn’t happen on smooth roads 🛞
And when manufacturing challenges hit? They went full-send, bringing all fabrication in-house to stay true to their values and keep it Made in the USA 🇺🇸
👉 Swipe through to see how RiG’d is redefining what overland gear can do. Then head to The Compass on OverlandExpo.com to read the full story (🔗 in bio).
It's Your Turn to Get Going &
Get Inspired
Download our free guide to the overland industry as your year-round resource and start living your adventure.
Photo by Brett Willhelm, Willhelmn Visual Works