SOCAL - outdoor lifestyle pavilionexhibitor registraton
MARCH 13-14, 2027
OC FAIR & EVENT CENTER // COSTA MESA, CALIFORNIA
SAT 9-5 | SUN 9-4
Overland Expo SoCal
Outdoor lifestyle pavilion
The Outdoor Lifestyle Pavilion is a NEW dedicated space for outdoor brands to connect directly with thousands of passionate consumers who are actively seeking high-quality outdoor gear, services, and experiences. Unlike B2B events, Overland Expo SoCal allows you to engage directly with end-users, build brand loyalty, and gather real-time feedback from your target audience.
The event attracts a highly engaged audience of outdoor enthusiasts, overlanders, and adventure travelers who are ready to purchase and invest in premium products.
What is overlanding?
o·ver·land
/ˈōvərˌland/
VERB – “Overlanding” has taken on a variety of different meanings in recent years. To us, overlanding is self-sufficient vehicle or adventure motorcycle travel where the journey itself is the goal.
At its core, overlanding is about exploration. Whether traveling by truck or motorcycle, overlanding is about riding the road less traveled and immersing yourself in the environments and cultures you encounter.
EXHIBITOR REGISTRATION
EXHIBIT WITH US
To submit an application for Overland Expo SoCal Outdoor Lifestyle Pavilion, please fill out our contact form below. We can assist with exhibitor booth space, event sponsorships, in-event marketing opportunities, and more!
OR connect directly with our Outdoor Lifestyle Pavilion sales rep:
Rod Tomlinson
[email protected]
outdoor enthusiasts audience profile
activity interests
Overland Expo SoCal attracts a diverse audience of outdoor enthusiasts, overlanders, and adventure travelers who are passionate about exploring the outdoors.
overlanding experience
These attendees are highly engaged, well-informed, and actively seeking premium outdoor products and services.
Age range
Many attendees are decision-makers for their households and are willing to invest in high-quality gear and experiences.
EXHIBITOR & SPONSORSHIP DECK
DECK INCLUDES:
- Event Sponsorships
- Exhibitor Rates
- Event Marketing Opportunities
- Audience & Demographics
- Print, Digital, & Video Content Marketing
Current 2027 Sponsors & EXHIBITORS
Sponsor & Exhibitor Testimonials
CHECK OUT WHAT'S NEW #OVERLANDEXPO
@fourwheelcampers is headed to Overland Expo Pacific Northwest.
As one of the region’s premier gatherings for overlanders and outdoor enthusiasts, the event brings together brands, travelers, and adventurers from across the country - and Four Wheel Campers will be there showcasing the latest camper models and connecting with the community. Attendees who purchase a Four Wheel Camper within a week of the show will also receive $875 off their install.
For more than 50 years, Four Wheel Campers has built lightweight, durable pop-up campers designed to help explorers venture farther off the beaten path. Come take a peek at some for yourself!
Visit overlandexpo.com for more information.
#FourWheelCampers #OverlandExpoPNW #BuiltForAdventure
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The Overland Expo PNW map is here! 🗺️
Know before you go:
🛻 Top brands and the latest gear
📚 Education sessions for every skill level
🍔 Food, restrooms, and key areas
🗓️ June 26-28 | Redmond, OR
What`s your first stop going to be?
Click the link in our bio to buy tickets!
#OverlandExpoPNW #Overlanding #Redmond #Oregon #OutdoorGear
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@ROA_Off_Road is excited to see you at Overland Expo PNW, June 26-28 in Redmond, Oregon. Their team will be displaying some of MDC USA’s flagship rigs including the XT19HRT Off-Grid Extreme, XT12HR Off-Grid Extreme, and XT16HR Island! Each rig is off-grid & off-road ready with robust lithium power, independent suspension, and best-in-class construction.
Throughout the expo, you can step inside every model for guided walk-throughs, on-hands demos, and grab exclusive show-only pricing. Whether you’re planning to overland in America’s west or travel cross-country visiting iconic sites, swing by ROA Off-Road’s booth (#FG3) to meet their experts, and discover why MDC’s flagship line leads in durability, comfort, and adventure.
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Show-only specials are coming to Overland Expo PNW. 🔥
Exhibitors are bringing special event pricing, exclusive discounts, new product offers, swag, and giveaways to Redmond, OR, June 26–28. 🏕️🚐⚙️
From gear and accessories to van builds and trail-ready upgrades, this is your chance to discover new products and score event-only deals.
Read the full list of PNW show specials on The Compass, linked in our bio.
What gear upgrade are you looking for at Overland Expo PNW? 👀
#OverlandExpo #OverlandExpoPNW #Overlanding #OverlandGear #AdventureRig
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Big things are coming to Overland Expo Pacific Northwest.
As this year’s Title Sponsor, @GoWanderbox will be bringing its newest 2026 30-foot Wanderbox Outpost in Redmond, OR.
Designed for serious off-road travel and long-term adventure, the Outpost blends rugged capability with refined living, creating an expedition platform built to go out farther and stay out longer.
Expo attendees will have the chance to step inside the Outpost, explore the build up close, and meet the Wanderbox team behind these custom expedition campers.
To celebrate the show, Wanderbox is offering an exclusive Overland Expo special: $10,000 off new builds ordered during the event.
If expedition travel is on your radar, make sure Wanderbox is on your stop list.
📍 Overland Expo Pacific Northwest
Redmond, OR
June 26-28
#OverlandExpo #OverlandExpoPNW
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Rigs, gear, and the overlanding community, all in one place. 🚙
Overland Expo PNW is back in Redmond, OR, June 26-28. Come see the builds, check out the latest gear, and connect with fellow overlanders.
What’s one thing you’re hoping to find at this year’s event? 👀
Grab your tickets at the link in bio! 🎟️
#OverlandExpoPNW #Overlanding #Gear #Outdoors #Oregon
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From backcountry cooking to tire repair on the trail, this year`s Overland Expo PNW education schedule is packed with sessions for every skill level!
Explore the education locations waiting for you in Redmond, Oregon, June 26-28:
🍽️ Backcountry and Culinary Pavilion Sponsored by @ruckerknives: Trail cooking, food prep, and water safety.
💭 Women Who Wander: Highlighting the growing role of women in overlanding while remaining open and valuable to all attendees.
🔧 Overland Essentials Area: First aid, communication and water logistics.
🚙 Showcase & DIY Vehicle Area: Rig walkthroughs and build inspiration.
📚 The Learning Lab: Fundamentals and practical how-to sessions.
🗺️ Round Table Pavilion: Expert panels on budgeting, travel medicine and destinations.
📷 Storytelling Pavilion: Photography, filmmaking and content creation.
🚚 Kids Adventure Area: Kid-friendly fun including the RC Driving Course.
Classes run all weekend long!
Click the link in our bio to read the full story on The Compass.
#OverlandExpoPNW #Overlanding #OverlandExpo #Education
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Summer plans? Spend them at Overland Expo PNW! ☀️🌲 Explore incredible rigs, new gear, festival-style camping, and hands-on education—all in one place.
Want to make a full weekend out of it? Camp on-site in Redmond, Oregon, and stay close to the action. Premium, moto, and vehicle camping passes are available! ⛺
Grab your tickets and camping passes using the link in our bio. 👇
What is your all-time favorite summer overlanding story? 🌄
#OverlandExpoPNW #Overlanding #RedmondOregon #AdventureTravel #OverlandExpo
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It's Your Turn to Get Going &
Get Inspired
Download our free guide to the overland industry as your year-round resource and start living your adventure.
Photo by Brett Willhelm, Willhelmn Visual Works


