EastMedia Kit Submission
OCTOBER 3-5, 2025
OAK RIDGE ESTATE // ARRINGTON, VIRGINIA
FRI 9-5 | SAT 9-5 | SUN 9-3
Media Kit Submission - Overland Expo East 2025
Please provide us with the information you wish to be included in the 2025 Overland Expo East Media Kit, no later than Friday, September 12, 2025.
CHECK OUT WHAT'S NEW #OVERLANDEXPO
🌍 Meet the man who’s driven around the world—literally. Bernard Salzmann may be the most well-traveled person we`ve ever met. Raised overlanding across Africa, he has spent his life exploring the globe by vehicle.
Tour his incredible 4x4 Brimont Brutt Land Roamer—an ex-military truck transformed into a go-anywhere home on wheels that has taken him across continents, through remote landscapes, and deep into adventure.
👉 Full video on our YouTube channel (🔗 in bio)
Thank you Bernard for sharing your story with us!
📽️ @brooks_roe
The 2025 Ultimate Overland Motorcycle is kitted out with rugged, reliable gear that’s built to handle whatever the trail throws your way. 🏍️🌲
This year’s build features premium protection from trusted brands:
🧢 @klimmotorcycle - Alpha X1 helmet and newly re-engineered Dakar line of riding gear to keep you safe, comfortable, and ready for anything
🛡️ @outback_motortek – Crash bars + skid plate to shield against rocks, drops, and rough terrain
🧤 @motomachines – @hepcobecker handguards + headlight guard for extra durability up front
⚙️ @motomachines – GB Racing engine covers for critical engine defense
Whether you`re pushing the limits or cruising remote roads, this bike is ready to take you there.
👉 Tap the link in @overlandexpo’s bio to learn more about the 2025 Ultimate Overland Motorcycle and come see it in person at Overland Expo Mountain West next month in Colorado 🏔️
Overland Expo Mountain West is rolling into Loveland, Colorado, August 22–24 — and you won’t want to miss it. 🚙🏕️
Here’s what’s in store:
⚙️ 350+ top brands with the latest in overlanding, camping, and outdoor gear
🔥 Exclusive show-only deals and gear specials
🎓 150+ expert-led classes, demos, and programs
🍻 Happy hours, parties, and special events
👨👩👧👦 Family-friendly activities, including programming for kids
🏕️ On-site camping for the full weekend experience
🎟️ Tickets are going fast — hit the link in our bio to grab yours and start planning your adventure.
👇 Let us know if we’ll see you there!
🎥 @brooks_roe
⚙️ Gear up for the unexpected. Whether you`re tackling tough trails or just heading off the grid for the weekend, preparation is key. 🛠️⛺
We’ve rounded up some of the top gear to keep you ready for anything the wild throws your way — from recovery kits to portable power and more. 💥
Swipe through for a quick glance then head to The Compass on overlandexpo.com to read the full roundup (link in bio).
👇 What’s a must-have for you on the road?
Cover 📸 by @travisburkephotography
Ever wonder how people actually get into overlanding? Adam and Val of @banthaoverland share their story and why they chose their custom truck camper for life on the road 🛻🌲
From muddy trail mishaps to lessons learned, they keep it real and give practical tips for getting started.
📺 Watch the full video on YouTube (link in bio) and be sure to check them out for resources for on the road 🙌
#Overlanding #TruckCamper #CampingLife #OffGridLiving #OverlandTruck #TruckCamperLife #OverlandRig #OffRoadAdventure #OverlandCouple
When you`re heading off the grid, being prepared is essential. 🧭 Whether you`re navigating backroads or tackling unexpected challenges, this year’s Ultimate Overland Vehicle—a 2025 GMC Sierra HD AT4X AEV Edition —is built to handle the unexpected and help you stay ahead of it.
This rig is outfitted with premium gear from the best in the industry to do just that, including:
🔧 @comeup.winch – Solo 12K Winch
🪓 @forresttool – The MAX Toolkit + Leather Case
🗺️ @onxoffroad – Navigation Software
📱 @tackformlive – TRAXX Slim Track Dash Bracket
🆘 @rigreadysystems – JackOut Emergency Kit
⚡ @switch.pros.official – SP9100 Switch Panel Power System
👉 Swipe through to check these components out, then hit the link in bio to explore this build further.
Big thanks to these awesome build partners who make gear to help adventurers stay ready for anything the trail throws their way.
📸: @mitchsini
Check out some of the coolest rigs we saw at Overland Expo PNW 🛻✨
👇 Which is your favorite? Which ones did we miss?
There were so many epic vehicles at the event, this is just a handful that caught our eye 🤩
🧭 Hit the link in bio to read more about these picks on The Compass at overlandexpo.com
🏔️ Come to Overland Expo Mtn West next month in Colorado to see all kinds of incredible vehicles and gear in person!
🐶 Some pups to brighten up your Monday ☀️
We had so much fun getting everyone together for Overland Expo PNW and can’t wait to do it again!
🏔️ Overland Expo Mtn West is coming up next month in Colorado. Get your tickets, plan it into your summer adventures, and bring your pups!
It's Your Turn to Get Going &
Get Inspired
Download our free guide to the overland industry as your year-round resource and start living your adventure.
Photo by Brett Willhelm, Willhelmn Visual Works