DIGITAL MARKETINGOPPORTUNITIES
Overland Expo’s audience is highly engaged online via e-news, social media, The Compass on overlandexpo.com, and the Overland Sourcebook.
If you’re looking for ways to get your brand in front of a diverse, dynamic community of adventurers who love the best equipment and services money can buy, reach them with Overland Expo’s print + digital marketing options below.
EVENTS + MEDIA + CONTENT MARKETING BRAND INTEGRATION
Overlanders are passionate about the outdoors, adventures and exploring their world, with the best vehicles, gear, training and services available to them. Reach this highly desirable audience with digital and affiliate marketing tools designed to deliver your brand’s message authentically from a brand they know and trust.
OPPORTUNITIES INCLUDE:
- The Compass // overlandexpo.com
- Branded content, product reviews, gear guides
- Bi-weekly e-newsletter
- Social media
2023 OVERLAND SOURCEBOOK
Coming Spring 2023! Overland Sourcebook is the industry’s one-stop print and digital resource for all things overland – from compelling editorial to a featured product showcase and comprehensive listing of overland companies. The digital guide includes interactive content and is distributed to the Overland Expo audience via Overland Newsletter, social media and is available for download from overlandexpo.com year-round. The print guide is distributed to attendees at all Overland Expos.
OPPORTUNITIES INCLUDE:
- Advertorial
- Featured product showcase
- Advertising page rates
MAGAZINE INFO:
- Digital Distribution: 48,000+
- Print Distribution: 65,000+
- 200+ pages
- Deadlines: Ad Close 3/1/23, Creative close 3/15/23
- Download current Sourcebook
CHECK OUT WHAT'S NEW #OVERLANDEXPO
Pack your gear, rally your crew, and join us for the largest overlanding event in the world! 🏕️ Overland Expo West is taking over Flagstaff, AZ, May 15-17. Epic rigs, world-class exhibitors, and unforgettable adventure vibes await. 🚙🔥
🎟️ Grab your tickets through the link in our bio!
#OverlandExpoWest #Flagstaff #Arizona #Overlanding
🌟 A Huge Thank You to Our Sponsors & Attendees! 🌟
We’re beyond thankful for the incredible support of our sponsors who made Overland Expo SoCal 2026 possible! 🙌
Special thanks to our Title Sponsors: @alpharexusa, @arb4x4usa, @bajadesigns, @subaru_usa, @toyotausa, @kumhotireusa, @roa_off_road, @gowanderbox, @classicoverland, @ankersolix_official, @evotrexnow, and @bfgoodrichtires.
A big shoutout to our Supporting Sponsors: @pfriembeer, @aluminess, @fueloffroad, and @roambuilt.
We’re grateful to our Special Area & Event Sponsors: @hankooktireusa, @nokiantyresna, @toyotires, @maxxistires, mohab, @vortexoptics, @keldermantrucks, and @fox.
Finally, a HUGE thank you to all the attendees who joined us to celebrate the overlanding community in SoCal. Your passion and energy made this year’s event truly unforgettable. See everyone in Flagstaff, AZ, for Overland Expo West on May 15-17! 🎉🥳
#OverlandExpo #OverlandExpoSoCal2026 #CostaMesa #California
🌲 Camping at Overland Expo West 🌲
Ready to immerse yourself in the ultimate overlanding experience? Choose from Premium Camping for exclusive perks like a hospitality lounge and free drinks, Vehicle Camping for your rig or small trailer, or Moto Camping for two-wheel adventurers. 🏕️
No matter your style, you’ll camp under the towering ponderosa pines and wake up in the heart of the action. Don’t wait, camping passes are limited! 👀
🎟️ Use the link in our bio to grab your camping pass now and join us May 15-17 in Flagstaff!
#OverlandExpoWest #Overlanding #Flagstaff #Arizona
The @livewireev S4 Honcho is the adventure wingman every overlander needs. From early‑morning fishing runs to scouting trails beyond camp, it makes every moment easier—and a lot more fun. Grab your rod, your gear, or nothing at all. Wherever the day goes, S4 Honcho goes too. Enter to win one: https://lvwr.co/LWOverland
Relive the adventure of Overland Expo SoCal 2026! 🌴☀️ From epic rigs and gear to unforgettable moments, inspiring classes, and an incredible overlanding community, this year’s event truly had it all! 🔥
A huge thank you to everyone who joined us—attendees, exhibitors, and sponsors. You made it unforgettable! See you next year on March 13-14, 2027! 🗓️
What’s your favorite memory from Overland Expo SoCal 2026? Let us know in the comments! 👇 #OverlandExpoSoCal #Overlanding #CostaMesa #California
From epic rigs to sunny skies, Overland Expo SoCal Day 1 was unforgettable! 🌴☀️ Day 2 is rolling and the adventure continues! 🙌
What was your favorite moment from Day 1? 🔥👀
#OverlandExpoSoCal #CostaMesa #California #Overlanding #Rigs
The largest overlanding event in Southern California begins tomorrow! Join us at Overland Expo SoCal, happening March 14-15, 2026, at the OC Fair & Event Center in Costa Mesa, CA.
📅 Saturday: 9 AM - 5 PM
📅 Sunday: 9 AM - 4 PM
🎟️ Use the linkin bio to buy tickets online now for the best price!
#OverlandExpoSoCal #CostaMesa #California #OCFairAndEventCenter #OverlandingLife SoCalEvents OverlandExpo
THIS WEEKEND! 🎉 Overland Expo SoCal is here March 14-15! 400+ exhibitors, education, in-booth parties, raffles & more! Don’t miss the largest overlanding event in Southern California. 🔥
What’s the first thing you’re doing when you arrive? 👀
🎟️ Pro tip: Buy tickets online for the best price!
#OverlandExpoSocal #CostaMesa #California #OCFairAndEventCenter #Overlanding Outdoors
It's Your Turn to Get Going &
Get Inspired
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Photo by Brett Willhelm, Willhelmn Visual Works