DIGITAL MARKETINGOPPORTUNITIES
Overland Expo’s audience is highly engaged online via e-news, social media, The Compass on overlandexpo.com, and the Overland Sourcebook.
If you’re looking for ways to get your brand in front of a diverse, dynamic community of adventurers who love the best equipment and services money can buy, reach them with Overland Expo’s print + digital marketing options below.
EVENTS + MEDIA + CONTENT MARKETING BRAND INTEGRATION
Overlanders are passionate about the outdoors, adventures and exploring their world, with the best vehicles, gear, training and services available to them. Reach this highly desirable audience with digital and affiliate marketing tools designed to deliver your brand’s message authentically from a brand they know and trust.
OPPORTUNITIES INCLUDE:
- The Compass // overlandexpo.com
- Branded content, product reviews, gear guides
- Bi-weekly e-newsletter
- Social media
2023 OVERLAND SOURCEBOOK
Coming Spring 2023! Overland Sourcebook is the industry’s one-stop print and digital resource for all things overland – from compelling editorial to a featured product showcase and comprehensive listing of overland companies. The digital guide includes interactive content and is distributed to the Overland Expo audience via Overland Newsletter, social media and is available for download from overlandexpo.com year-round. The print guide is distributed to attendees at all Overland Expos.
OPPORTUNITIES INCLUDE:
- Advertorial
- Featured product showcase
- Advertising page rates
MAGAZINE INFO:
- Digital Distribution: 48,000+
- Print Distribution: 65,000+
- 200+ pages
- Deadlines: Ad Close 3/1/23, Creative close 3/15/23
- Download current Sourcebook
CHECK OUT WHAT'S NEW #OVERLANDEXPO
Saturday night at Overland Expo West: the @atoverland, @equipt1, @xoverland, @overlandjournal and @expeditionportal Party! 🎉 Happening Saturday, May 16, from 7–9 PM at booths Q19, Q20, Q35, and Q37.
Swing by to connect with fellow adventurers, swap stories, and enjoy the community vibes.
*Valid Overland Expo West 2026 pass required*
#OverlandExpoWest #FlagstaffAZ #Overlanding
Less than 24 hours until Overland Expo West! 🚙⛺ Exhibitors are rolling in, booths are going up, and the excitement is building in Flagstaff.
Tonight, join us for Happy Hour Sponsored by Barebones Living from 5–7 PM 🍻 Exclusive to camping attendees and exhibitors, it’s the perfect way to kick off the weekend and connect with fellow adventurers.
What’s the one thing you’re most excited for this weekend? 👀
#OverlandExpoWest #FlagstaffAZ #Overlanding
Stop by the Exhibitor Lounge Sponsored by SEMA/ORBA for classes all weekend long plus expert insight from industry instructors! 🚙🌲
It’s a great place to learn, connect, and make the most of your weekend.
Classes Include:
Friday, May 15:
1-1:50 PM | No Trails, No Sales: How ORBA Protects The Future of Your Business
3-3:50 PM | Protecting Access is Protecting Your Revenue
Saturday, May 16:
1-1:50 PM | No Trails, No Sales: How ORBA Protects The Future of Your Business
3-3:50 PM | Protecting Access is Protecting Your Revenue
Sunday, May 17:
11-11:50 AM | Protecting Access is Protecting Your Revenue
1-1:50 PM | No Trails, No Sales: How ORBA Protects The Future of Your Business
What’s one thing you’re hoping to learn this weekend? 👀
#OverlandExpoWest #Education #FlagstaffArizona
Load-in mode: ON 🚙⚡
Over 400+ exhibitors are rolling in, booths are going up, and setup is in full swing! 🙌
Who’s ready to see it all come to life? 👀
Buy your tickets through the link in bio! 🎟️
Flagstaff, AZ 📍 | May 15–17 🗓️
#OverlandExpoWest #Exhibitors #Overlanding #FlagstaffAZ
Introducing the 2026 Overland Expo Ultimate Overland Vehicle Build.
Built to explore, tested on the road, and designed to tell a bigger story—this Ultimate Build will travel across the country throughout the 2026 event season, showcasing the gear, the brands, and the real-world adventures that bring it all to life.
Follow along on The Compass for in‑depth editorial coverage, including trip reports, product highlights, build details, and where this rig is headed next.
And when the season wraps, this Ultimate Build will be auctioned off to benefit the Overland Expo Foundation, supporting education, access, and stewardship within the overland and outdoor communities.
🔗 Learn more & follow the journey:
https://www.overlandexpo.com/ultimate-overland-vehicle-2026/
👇 Built in collaboration with:
@alldogsoffroadcoop
@arb4x4
@battlebornbatteries
@blackrhinowheels
@borlaperformance
@breeo
@comeup.winch
@diodedynamics
@forresttool
@fox
@freedomrecoverygear
@jetboil
@midlandusa
@nismopartsusa
@nissanusa
@niteize
@nokiantyresna
@onxoffroad
@pelican
@pittman_outdoors
@redarc_electronics
@rixens_enterprise_inc
@rotopaxofficial
@tackform.systems
@taruca_usa
@travoca.us
@tuneoutdoor
@wilco_offroad
🎥: @trail.huntr
#UltimateOverlandVehicle2026 #OverlandExpo #BuiltForTheJourney #OverlandExpoFoundation
Clear skies, sunny vibes, and a full weekend outside? That’s our kind of forecast! ☀️🚙
Overland Expo West is looking extra bright, so pack the shades, bring the sunscreen, and get ready to soak up every moment under those blue skies.
Who’s coming out to enjoy the sunshine with us? 😎🌄
Buy your tickets through the link in bio! 🎟️
Flagstaff, AZ 📍 | May 15–17 🗓️
#OverlandExpoWest #SunnySkies #Overlanding #Outdoors #FlagstaffAZ
Only 2 days until Overland Expo West, and setup is officially underway for the world’s largest overland event! 🤩
Flagstaff, AZ, we’ll see you May 15–17 for the largest overlanding event in the world. 🏕️
🌟 Meet 400+ top outdoor, automotive, and adventure exhibitors.
🌟 Learn from 220+ classes, demos, and activities.
🌟 Check out epic custom rigs.
🌟 Enjoy happy hours, in-booth parties, giveaways, and more!
Grab your tickets through the link in bio 🎟️
Who’s coming this weekend?🤠
#OverlandExpoWest #OverlandExpo #FlagstaffAZ #Overlanding
Meet the expert educators teaching classes at Overland Expo West 2026! You’ll have the opportunity to connect, learn, and get insider tips from the best in the field. 💡
📚 400+ hours of classes
🎓 120+ expert instructors and presenters from around the world
🛠️ Slideshows, demonstrations, and activities
Which session are you most excited to attend this year? 🤝
Flagstaff, AZ 📍 | May 15–17 🗓️
Get your tickets now to the world’s largest overlanding event! 🏕️
#OverlandExpoWest #Overlanding #FlagstaffArizona #Education
It's Your Turn to Get Going &
Get Inspired
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Photo by Brett Willhelm, Willhelmn Visual Works