The Recap & ExcitementOverland Expo West 2023

Fort Tuthill

Flagstaff, Arizona

May 19-21, 2023

Event Statistics

  • 30,000+ attendees.  Officially the largest Overland Expo on record.
  • 417 registered exhibitors
  • 136 presenters, trainers, and VIPs
  • 110 journalists
  • 75 staff
  • 448+ classes, seminars, demos, activities, slideshows, and films; totaling 509+ session hours of instruction
  • Domestic attendees descended on Flagstaff from 45 states coast to coast.
  • International attendees visited from Great Britain, Australia, Czech Republic, Canada, Mexico, and Peru.

Event Highlights

  • Reveal of Ultimate Overland Vehicle 2023, based upon the LX600, and Ultimate Overland Motorcycle 2023 based upon the Triump Tiger 1200 
  • Global debut of fourth-gen Toyota Tacoma 
  • Public reveal of Polaris Xpedition 
  • Attendees raised more than $18,000 for the Overland Expo Foundation with raffle ticket purchases — the most ever raised for the Foundation at the raffle. 
  • Fans got to test the Toyota 4Runner and new Tundra on the off-road ridealong course 
  • The sold-out Rider Justice Moto Party hosted a moto raffle with thousands of dollars in prizes being given away. A portion of the proceeds, $1,000, was donated to Wildland Firefighter Foundation. 
  • Thousands attended Happy Hours hosted by Cruise Master, MAXXIS, and Barebones Living for networking and post-event libations 
  • Hundreds of fans enjoyed the Overland Film Fest, which hosted films produced by overlanders from around the world 
  • The Overland Essentials, Backcountry Skills, Around The World Pavilion, and other classroom areas hosted over 400 session hours of overland education and were full of thousands of eager learners throughout the weekend. 

What People Are Saying

From Exhibitors:

Overland Expo West was an important show for EGR to attend for brand awareness with our outdoor industry consumers and for EGR to build stronger relationships with our automotive manufacturer customer base. We showcased our new EGR RollTrac bed cover at West this weekend and it was a huge hit. EGR will be at all Overland Expos this year – and we will definetly be back in Flagstaff for West in 2024. - Mike Timmons, VP Marketing - EGR USA

 

Overland Expo West was an incredible show! This event inspired the development of all new Polaris XPEDITION that we launched at West this weekend. West was the perfect venue to debut this new product to the overland community. - Betsy Sandberg, Events Marketing Manager - Polaris Off Road Vehicles

 

This was our first time exhibiting at Overland Expo and we couldn’t have been more impressed. Such a well organized event with helpful and friendly staff. The crowds were great and the entire community was super friendly. Looking forward to getting out to more of these events! - Erik Workman, Director of International and Key Account Sales - Barebones Living

From Attendees:

Wow, West was a whirlwind event for us!  We reconnected with old friends, and made many new ones. We announced our upcoming PanAmerican journey, and bought a few pieces of gear that will make our upcoming adventure much more comfortable. And we learned to ride a motorcycle -- and that might just change everything! Thanks for bringing the Overland family together once again, and we are already counting down the days to PNW!  See you in July! - Kathy and Peter Holcombe, Weekend Campers

 

What a blast! Prior to this weekend, I’ve been anxious to drive over logs, rocks, and rough road. After taking the Overland Experience hands-on driving classes, I have now Iearned how to drive safely and confidently off-road. The instructors are outsanding and extremely knowledgeable, kind, and humble. Shoutout to Kristle and thank you to the entire Overland Experience staff! - Sheri Troftgruben, Overland Experience Attendee

 

This was our first Overland Expo but it most certainly won’t be our last! As an overlanding / international traveling family of six we strive to find community and connections. Here, at Expo we have certainly found it!  We’re grateful and proud to have been selected as presenters and to show our rig in the DIY showcase. Thanks so much Overland Expo team. - The Hart Family (@wehartstravel)

 

As a first time instructor at Overland Expo, I’d like to share a few words about my experience. I’m a  long time exhibitor at Expo, but I have never taught any classes or even attended any. What a lost opportunity! My experience as an instructor has given me a whole new perspective on the event. The appreciation from attendees was so gratifying. I also met some amazing instructors through my participation in an expert panel. That led to some unexpected friendships and future collaboration. I won’t lie, I felt a bit of anxiety stepping into this role, but the steady encouragement and support from Azure got me through that. For anyone who might be considering giving this a try, absolutely do it! Don’t forget to check the schedule and support the other wonderful instructors. The quality of instruction offered here is amazing.  - David Soza, Instructor

 

News

INEOS Grenadier Ride and Drive at Overland Expo West

Behind the Wheel of the INEOS Grenadier

At Overland Expo West I got behind the wheel of the INEOS Grenadier and took it around the test course to see how it stacked up against offroad obstacles.

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Photo by Brett Willhelm, Willhelmn Visual Works

Photo by Brett Willhelm

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